Thursday, January 6, 2011

Ways to Write Effective Articles

Article writing helps in sharing knowledge and offline SEO:

There are many simple ways to write effective articles. Articles have become the most important source of information. They have gained an important place in offline search engine optimization of websites. Writing articles to promote services, ad campaigns and products is an important part of internet marketing. The language and style of an article may depend upon the mind set of writer. The composition pouring out of writer’s mind is the result of his goal to write for himself, readers of search engines. Being a casual or professional writer doesn’t affect the quality of articles. One can write effective articles if he/she knows for whom the content has to be written. If you write as a hobby or share your knowledge with online readers, just write niche content freely to keep readers interested. While submitting articles on self created blogs you won’t have to care much about submission guidelines. However if you are writing on article submission sites like Ezine, Articles Base and others… read their article submission guidelines before creating content.

Creating articles for search engine optimization:

Search engine optimization is a big factor in ranking of websites on internet. You may have seen many websites on net selling same commodity. Some rank higher on search engines and others go down. Some simply vanish from the scene. The quality of content and theme based keywords in SEO decide the ranking of websites. Creating SEO optimized articles is the easiest method to highlight online presence of a website. Simple tips can help you to write eye catching search engine optimized articles:

1)  Make a research about the topic, you want to write. Search powerful keywords concerning the article topic. You may use free or paid keyword generating tools to catch and use potent keywords. For example if you are writing for Amazon stores, you would find Amazon shopping as a powerful keyword. Most keyword generating tools will suggest it for your content.

2)  Use the primary keyword in main title of your article. It would help your readers to ascertain the subject or theme of your article. Even search engine spiders may catch the title and review the article.

3)    Highlight the primary keyword in an SEO oriented article in inform density. Write in such a way that content may look informative, yet it should not appear as if stuffed with keywords. As far as I know if a content of 100 words should highlight primary of theme based keyword 1-2 times. If you write an article of 400 words you will have to target main keyword at least 1 time while writing every 100 words.

4)   Use keyword variants and secondary keywords to enhance the utility of your article. If you write about insurance, adore your content with some secondary keywords like insurance premium, insurance sellers, insurance rates etc.

5)    Use a simple and informative language. Some writers are clever enough to use language of ad campaigns. Of course this style can attract readers initially. However such articles are recognized as promotional campaigns by article submission sites and search engines.

6)  The best way to write effective articles is to create an author’s biography or article conclusion at the end of content. It helps readers to know about the author and draw a meaningful theme of created article.

Thank You!





Praveen Anand Nagesham

Professional Content Writer

Pune

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