Saturday, September 24, 2011

5 Reasons to Use Social Media Marketing and Bookmarking Services


Promotion on internet has opened the doors to many advanced online techniques of marketing. Social media marketing is one of the craziest forms of doing advertising on internet. Today you can view a lot of websites and services, providing professional services of social media promotion. They use many popular social media and social book marking services to enhance traffic and revenue to websites. Most online business sellers and corporate houses look to reach millions of clients on the net. Use of social media channels like Facebook, Twitter and social bookmarking services like Reddit are among effective and cheapest sources of online promotion. Importance of social media and marketing programs have now been realized by most of companies. 10 reasons can be attributed to growing need of marketing services and products on social media and bookmarking channels:

1) Creation of online goodwill: Every company uses medium of social media websites and channels to establish, their good will among millions of internet users. They market their profile on websites like Facebook and Twitter to invite more people to join them online. In this way companies get closer to online media users and know about their preferences and needs. Their goodwill also enhances after interaction with numerous online users on social media and marketing channels.

2) Generating leads:  Increasing sales needs to earn online revenue is an important goal to promote websites on social media channels. Many corporate sellers have been fortunate to get new leads merely by making effective business profiles on social media marketing sites. They have also received much online publicity by sharing their content on social book marking services. 


3) Retaining existing customers: Online sellers and corporate crave to maintain long term relations with existing customers. No one wishes to loose current clients due to lack of effective communication. Social media channels help all branded and non branded sellers to create an effective online interaction platform for getting connected to their customers. Now days many sellers are hearing and solving issues of clients on websites of social media. These sites help to create comfortable and non formal interaction between clients and service providers.

4) Receiving service feed backs: Opinions of customers play a great role in enhancing and branding the image of any organization. Social media marketing services invite customers to give their honest feed backs about a product or service. Positive feed backs enhance the image of a company. Negative opinions motivates product sellers to realize and correct their loopholes.


5) Launching new services and products: Nothing can be better and cheaper than launching upcoming services and products on social media and marketing channels. If you want to promote a new mobile phone, advertise it on My Space and Facebook. You will receive a lot of queries from their users.


If you ask me about list of most preferred social media and marketing websites, I will recommend Facebook, Twitter, My Space and Google Buzz.  You may also use Orkut for online promotion. One can find hundreds of social bookmarking sites on internet. These sites are free to register and promote website and content links among millions of internet users. I wish best of luck in your online marketing campaigns.

Thank You!

 








Praveen Anand Nagesham


Professional Content Writer

Pune













 


Sunday, May 8, 2011

Video Marketing Can Get You More Customers Online with Less Effort

Video marketing & video blogging draws more customers to business websites:

Video marketing is also called video SEO. Now it has become an important part of internet marketing. I started my writing career in 2007 as a medical content writer in a medical tourism firm at Nagpur (Maharashtra). My task was to give maximum online exposure, to the firm among foreign patients. I did this task by creating eye catching content. I wrote and submitted content in form of informative articles, press releases, blogs, news letters and video marketing. According to my personal work experience and opinion, video marketing really helped my former company to get highlighted among millions of online audiences. Visual presentations, visual clips and visual ads about any service creates a deep impact on minds of viewers. Uploading demonstration and promotional videos with SEO optimized content, can easily bring your website on top listings of search engines like Google and Yahoo.  

Elements of video marketing:

When you do video marketing for your website, you will have to take care of some basic things. Let us discuss about them:

1)Make presentation or demonstration videos concerning services and commodities provided by your website. You can make business marketing videos in many ways. These video clips my be in animated form, power point presentations or video clips shot on a business personal demonstrating and telling about services of your online business.

2) Business marketing and promotional videos should have the right title at the beginning. They should also display suitable subtitles if having multiple clips and chapters. In the end of the video name of website, business email address, official address and phone numbers should be mentioned. All this task can be done with combined assistance of a website designer and instructional designer.

3) Now lets come to the part of video blogging. Visual blogging can be done on free or paid websites of video uploading. They can also be done on free or paid blogs. If you have business blogs on sites like Wordpress and Blogspot.com you may add attractive promotional videos relevant to the blog content. There are many sites for uploading videos. Most of them are free of charge. Youtube, Metacafe, Daily Motion and Revver.com are most popular. You can find 100s of sites for uploading your business marketing videos. Many sites even pays for uploading videos. So you can earn some revenue by uploading videos on these sites.

4) For doing effective video marketing, you simply have to choose a video upload site that receives maximum visitors per day. Make a user account, upload the concerned promotional or demonstration video from your computer. It takes 5 to 10 minutes in video upload. Before starting the upload, you will see space options to fill titles, description and tags. After adding content in these columns press the option of submit or upload. The video will be visible after process of uploading and encoding is completed.

5) While doing video blogging on sites of video upload you will have to create impressive titles with main keyword related to your business video. You will have to write an impressive content of maximum 300 words with optimized density of primary keywords. If you have uploaded a video about business of bouquets, then you can use keywords like flower bouquets or bouquet flowers in title and description. Better use this keyword one time in the title and three times in description. Use such keywords in the tag column also. 

6) If you are writing a video blog, you can upload the concerned video and write a blog up to 400 words. Here you can maintain a keyword density of 2%. Don't forget to mention keyword in the title. Video marketing is the most advanced form of online visual presentations. It helps to captivate minds of customers. It is a cheaper alternative to costly SEO marketing campaigns. Just go for video marketing and get surprised at amazing revenues pouring in your pocket.  


Thank You!

 








Praveen Anand Nagesham


Professional Content Writer

Pune













Thursday, January 6, 2011

Ways to Write Effective Articles

Article writing helps in sharing knowledge and offline SEO:

There are many simple ways to write effective articles. Articles have become the most important source of information. They have gained an important place in offline search engine optimization of websites. Writing articles to promote services, ad campaigns and products is an important part of internet marketing. The language and style of an article may depend upon the mind set of writer. The composition pouring out of writer’s mind is the result of his goal to write for himself, readers of search engines. Being a casual or professional writer doesn’t affect the quality of articles. One can write effective articles if he/she knows for whom the content has to be written. If you write as a hobby or share your knowledge with online readers, just write niche content freely to keep readers interested. While submitting articles on self created blogs you won’t have to care much about submission guidelines. However if you are writing on article submission sites like Ezine, Articles Base and others… read their article submission guidelines before creating content.

Creating articles for search engine optimization:

Search engine optimization is a big factor in ranking of websites on internet. You may have seen many websites on net selling same commodity. Some rank higher on search engines and others go down. Some simply vanish from the scene. The quality of content and theme based keywords in SEO decide the ranking of websites. Creating SEO optimized articles is the easiest method to highlight online presence of a website. Simple tips can help you to write eye catching search engine optimized articles:

1)  Make a research about the topic, you want to write. Search powerful keywords concerning the article topic. You may use free or paid keyword generating tools to catch and use potent keywords. For example if you are writing for Amazon stores, you would find Amazon shopping as a powerful keyword. Most keyword generating tools will suggest it for your content.

2)  Use the primary keyword in main title of your article. It would help your readers to ascertain the subject or theme of your article. Even search engine spiders may catch the title and review the article.

3)    Highlight the primary keyword in an SEO oriented article in inform density. Write in such a way that content may look informative, yet it should not appear as if stuffed with keywords. As far as I know if a content of 100 words should highlight primary of theme based keyword 1-2 times. If you write an article of 400 words you will have to target main keyword at least 1 time while writing every 100 words.

4)   Use keyword variants and secondary keywords to enhance the utility of your article. If you write about insurance, adore your content with some secondary keywords like insurance premium, insurance sellers, insurance rates etc.

5)    Use a simple and informative language. Some writers are clever enough to use language of ad campaigns. Of course this style can attract readers initially. However such articles are recognized as promotional campaigns by article submission sites and search engines.

6)  The best way to write effective articles is to create an author’s biography or article conclusion at the end of content. It helps readers to know about the author and draw a meaningful theme of created article.

Thank You!





Praveen Anand Nagesham

Professional Content Writer

Pune

Saturday, January 1, 2011

How to Earn a Full Time Income from Freelance Writing

Earn full time or part time income from freelance writing:

Today everybody desires to make income through comfortable modes. Some persons seek to earn extra bucks besides doing full time job. Freelance writing is such a profession that easily fulfills these two objectives. You can work from home as a full time or part time professional. In recent years work from home, has become a hot topic between job seekers and work providers. As far as I know, freelance writing is the most genuine and promising comfortable profession. You get paid for writing tasks. The more you write, the more you earn. Moreover if you write better, your demand as a professional freelance writer increases between work providers. You can negotiate for better rates with freelance work providers as an experienced freelancer.

What to write as a freelance professional:

Content writing involves many tasks. You can write informative articles, press releases, user guides and white papers for website owners. You can also write unique web page content for websites under construction. If you are expert at writing without grammar errors, you can even work as a freelance editor. Many companies and website owners do not have time to write or edit official content. They also seek eligible writers to get promoted by them on internet. You can get sufficient work from them. While taking any freelance task, keep one chant in mind “I will write at my best and deliver the completed task within prescribed deadline”. You can choose and get writing tasks according to your skill.

You may write on any topics like health care, technology, travel, how to guides, fashion, dating, family & relationships, consumer commodities, electronic devices and gadgets. Most freelance assignments available today revolve around these topics. Many institutions need academic content writers. They need someone who could write educational content for books and informative websites. If you are good at academic writing, go ahead for it. Many commercial website owners need more niche traffic and online visitors, for getting sales leads. They often hire freelance writers to get online website promotion. You can approach such work providers for getting freelance writing assignments.

Where to get freelance writing work:

The best way to find home based writing job is to register at freelance job sites like Elance.com, Guru.com and Freelancer.com Today hundreds of freelance work sites have been setup. They help to ease interaction among professional content writers and work providers. I have just named some trusted and famous freelance work sites. Before joining any freelance job site you can check its user ratings and service reviews. Most freelance job sites offer free, Premium, Silver and Gold memberships for writing professionals. You can start as a free member and start negotiating with work providers. For getting more online communication options with clients, you can signup a Premium, Silver or Gold membership account. Most freelance work sites charge 10% commission on freelance work payments, received from clients. In return they keep the money from work provider as a security for you. When the writing task is complete and client declares his satisfaction, payments are released for you by Escrow and Milestone methods. Money is paid to you by these sites through Pay Pal service. This is the easiest and safest method to pay and receive online money.

Deciding rates of freelance writing:

Better peep into online freelance job market to set your rates. You can charge per word in cents. You can also keep a standard price for a content of 400 words. As a fresher you can easily get $ 1.5 U.S for a content of 400 words. Price of writing tasks also depends upon complexity of concerned subject. For example many work providers pay a nice rate of $ 5 U.S to $ 10 U.S for writing a page of medical or technology content. As an article writer if you write 8 nice articles of a medium word count (400 words), you earn $ 12 per day (8 articles x $1.5 US). So you earn a monthly income of $ 360 U.S as a beginner. Your earnings increase with more quantity of completed tasks. You can earn a 5 figure income as an experienced writer on getting higher rates per word. Learn to negotiate with work providers by displaying your previous samples of high quality content.

How to set work hours: 

Some people think freelance writing can be done with flexibility of work hours. It’s true, but I think one can feel comfortable by maintaining fixed hours. If you work daily for a fixed time, say 8 hours you can complete more work. You can take a break in case of gap between one completed writing task and commencement of new task. Choose day or night hours as its suits you. I would suggest work at that time when your creativity is at the highest level. If you write during early morning hours, it would help you to generate new ideas. During this time mind is fresh and free from daily mental stress. Others can choose work hours according to their daily routine.

Thank You!
Praveen Anand Nagesham
Professional Content Writer

Pune

My Current Work Profile as a Freelance Content Writer & Editor

Personal Details

Name: Praveen Anand Nagesham

Gender: Male

Date of birth: 20-March-1978

Birth Place: Nagpur- Maharashtra (India)

Current Residence: Pune (Maharashtra)

Marital Status:Bachelor

Highest Educational Qualification: M.COM   (Rani Durgawati University-Jabalpur)

Matriculation: Done from Guru Teg Bahadur Khalsa H.S school (Jabalpur-MP) in Bio Science.

Additional Qualification: Post Graduate Diploma In Computer Applications (Sys Institute of Computer Applications-Jabalpur)


Commencement period of career as a content writer & editor: Year 2007

Professional Talents


1. Proficiency in spoken & written English.

2. Proofreading and editing English content.

3. Power point presentations.

4. Expert in using internet and search engines for content research.

5. Knowledge of keyword research.

6. Profound experience of doing video marketing.

7. Acquainted with content writing and editing according to guidelines of SEO.

8. Expert at writing articles, blogs, press releases, news letters, journals, website content.

9. Can do research of competitive keywords.

10. Knowledge of using social media marketing tools like Face Book, Twitter and social bookmarking sites for online promotion.

11. Writing Reviews for services and consumer products.

12. Experience of working on User Interface for content writing.

13. Online & offline data entry.

14. Writing user guides.

15. Framing FAQ for websites.

16. Doing forum postings.

17. Video marketing.

Fields covered as an official & freelance content writer:Healthcare, medical tourism, fashion, home accessories, auto insurance, life insurance, travel & tourism, dating, technology & gadgets, debt consolidation, credit card services, home mortgage loans, payday loans, computers, education and software applications. I am looking to explore more subjects through professional content writing and editing.

Thank You!

 








Praveen Anand Nagesham


Professional Content Writer

Pune